About Us
FOCUSED ON BUSINESS SOLUTIONS
Tampa Bay and Florida’s First Digital Media Agency
Our Approach: “The Activation Bridge“

The methods brands use to connect with their customers are evolving, digital, tablets and mobile devices are expanding the ways people are consuming media. The Activation Bridge is our way of bridging the gap between traditional and digital media. At McKay Advertising, we cater to your unique marketing needs by:

Making It Personal
By utilizing your input combined with our expertise we create an emotional bond that in turn gains consumer trust and business.
Harnessing the Power of Big Data
With the massive amounts of consumer data available, it is important to have a team that can clearly and concisely break down significant consumer trends to assist you in making smart business decisions.
Out Thinking the Competition
Our creative staff uses innovative techniques with many multimedia platforms to increase results and reduce spending for our clients.
Our Vision
At McKay Advertising + Activation, we harness the power of data insights to create fluid digital experiences that connect with your audience. Paired with the strategic framework laid out by our team informed by an intimate knowledge of programmatic advertising, calculated decisions are formulated for your omni-channel media plan. Our methodical process culminates in deadly accurate advertising strategies that will skillfully support your business.
Our Philosophy
Data is the fuel that drives our decisions at McKay Advertising + Activation and feeds our ROI-driven algorithms.
The most valuable data you can obtain is your own data. Every offline and online marketing campaign with the aim of bringing visitors to your website provides the opportunity to obtain data. Whether it is segmenting website visitors or using CRM data, all your touchpoints can potentially be leveraged and used to reach your audience and increase ROI. McKay Advertising + Activation works with you to capture and employ your data assets to achieve your marketing goals more efficiently.
We can take care of all of your traditional and digital media needs.
MEDIA NEGOTIATIONS
getting you the biggest bang for your media buck
CONTENT CREATION
crafting the right messages for your target audience
WEBSITE DESIGN & DEVELOPMENT
creating a digital storefront that engages your customers
ADVANCED DATA ANALYSIS
surveying the numbers that matter with a diagnostic eye
TELEVISION COMMERCIALS / DIGITAL VIDEO PRE-ROLL
producing audio visuals that captivate
DIGITAL BANNER ADS
building ads that draw attention and convert your audiences
PROGRAMMATIC BUYING
directing the right messages to the right people
GRAPHIC DESIGN
designing creative assets that wow and support your initiatives
LEAD GENERATION & NURTURING
cultivating your list of potential and existing clients
STUDIO-QUALITY MUSIC JINGLES
producing tunes that dazzle and complement your message
RADIO COMMERCIALS
generating ads that transcend over the airwaves
OUR CLIENTS
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