Our Team

MEET THE TEAM!

Passionate About the Result
null

BOB MCKAY

President | Owner | CEO

null

ERIC ORTIZ

Executive Director of Sales & Acquisition

null

MATT GIARDINO

Executive Director of Digital Media

null

CHRISTIAN BAYNE

Director of Content Strategy & Market Research

null

ALEX ANDREWS

Director of Social Advertising

null

LOC PHAM

Digital Platform Manager

null

MEGAN CONISON

Senior Media Associate

null

DAWN CLARK

Senior Level Designer

null

DILLON CALLIGY

Associate Director of Digital Media

null

JENNIFER LEIGH CRAWFORD

Media Director

null

WALT MARSICANO

Audio Producer

null

VAL PINCHBECK

Video Director

null
Our growing team of industry experts offer unique perspectives on each project we encounter. Our strength stems from the diversity of our team and also their innate desire to stay up-to-date with the latest trends and best practices. We pride ourselves on our ability to constantly bring new ideas to the table and optimize for what works best specific to your needs.
null

OUR VISION

At McKay Advertising + Activation, we harness the power of data insights to create fluid digital experiences that connect with your audience. Paired with the strategic framework laid out by our team informed by an intimate knowledge of programmatic advertising, calculated decisions are formulated for your omni-channel media plan. Our methodical process culminates in deadly accurate advertising strategies that will skillfully support your business.
null

OUR PHILOSOPHY

Data is the fuel that drives our decisions at McKay Advertising + Activation and feeds our ROI-driven algorithms. The most valuable data you can obtain is your own data. Every offline and online marketing campaign with the aim of bringing visitors to your website provides the opportunity to obtain data. Whether it is segmenting website visitors or using CRM data, all your touchpoints can potentially be leveraged and used to reach your audience and increase ROI. McKay Advertising + Activation works with you to capture and employ your data assets to achieve your marketing goals more efficiently.
[gravityform id="14" title="false" description="false"]
  • This field is for validation purposes and should be left unchanged.