Thursday Thoughts On Advertising 93
Every Thursday we look at the trends/updates/interesting articles found in the Digital Marketing + Advertising + Tech industry. Each submission is presented by a different MA+A employee and covers various topics applicable to our business. The following are professional opinions, summaries or both.
This week we’ll look at: Most Buyers Are Moving Some Linear TV Budget To CTV, Google Chases Pinterest (Again) With An AI-Powered Rival, Mobile Shopping Gains Are Likely To Stick In The Future, and Two-Thirds Of Brands Plan To Increase Their Programmatic Ad Spend.